Working with young activists to discover their key messages
That’s me on the laptop!
In 2017 I was approached by one of the trustees of the charity Kinara for Youth Evolution (formerly MOYODEI) to help them develop some key messages and edit their first annual report.
Kinara is a youth-led Tanzanian organisation providing a wide range of activities and services for children and young people in Morogoro Municipal District. It was a privilege to run an interactive key message discovery session with these inspiring young activists via Skype and with the help of a translator.
I used insights from the workshop to draft an effective set of simple messages which have since been used in their communications and fundraising materials.